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The story of empowering youth and supporting talents started from the vision of HRH Prince Mohammed bin Salman bin Abdul-Aziz, which was a continuation of his father’s vision King Salman bin Abdu-Aziz; God bless him.
Throughout the years, Mohammed bin Salman Foundation “MISK” continued to lead the Kingdom’s youth towards leadership quality, skill development, leadership determination, and societal sustainability.
MISK strives, through its strategy, to empower inspired leaders who work to find the best solutions for present and future challenges through its tracks and subsidiaries.
With the days and years passing, MISK became a vital integrated ecosystem, which includes subsidiaries specialized in supporting young talents and building human capital.
Misk’s Tour aims to reach the largest possible number of Saudi youth on an enriching and amusing journey within the Kingdom. Through the campaign, the Mohammad Bin Salman Foundation “Misk” aims to communicate its impact across all of its programmatic areas. As well as highlighting the
Foundation’s efforts to motivate young people to take part in its new programs to enhance their role in developing the present and building the future.
Each Tour has a Story
Establishment His Royal Highness Prince Mohammed bin Salman founded the Misk Foundation to encourage the youth to learn and foster their leadership skills development.
The initial development With a vision designed to enable youth; a breakthrough started by sponsoring TEDx.
Unleashing passion The Journey began with the SAUDI TWEEPS institution and SHOOF Forum, whose impacts reached 4000 beneficiaries.
Increasing the Reach Through a set of innovative initiatives, the Foundation's Initiatives Center aims to reach a broader group of young people.
New prospects Programs were doubled this year, after achieving 15 initiatives, and gaining 10 thousand beneficiaries.
The beginning of thriving The accelerating pace resulted in building qualitative initiatives such as launching MGF, which connected Saudi youth with the world.
Unlimited distinction The programs were at an intensity that matched international practices, benefitting more than a million beneficiaries.
Reaching the world Establishing various initiatives which brought together Saudi and international talents abroad in more than 40 programs and events.
Leaders in the making Creating impact continued by intensifying the efforts to create leaders and support start-up companies with millions of beneficiaries.
Keeping the legacy Despite the pandemic, the foundation kept giving, reaching half a million beneficiaries in an enabling and training journey and launching its updated strategy
We Enable The Society To Learn, Develop And Progress In Business, Literature And Culture, And Science And Technology Through Establishing Incubators And Encouraging Esteemed Institutions To Provide An Attractive And Stimulating Environment.
